The offerings of real estate photographers are varied—photos, videos, virtual tours, and 3D floor plans—which can make it challenging to decide on the right mix. This decision is essential for successful real estate marketing. After all, you don’t just want the package with the best value for money, but the one that most effectively supports your overall strategy.
What do real estate photography packages cost? The costs for real estate photography packages can vary greatly depending on the included services (e.g., traditional photos, drone footage, real estate videos, virtual staging). The size of the property also influences the price. Additional costs may be incurred for aspects such as travel expenses and post-processing.
The right package helps you market your properties in a professional and targeted way. To help you choose the optimal option, we provide an overview of Visualista’s packages in this blog post. With our tips, you can select the ideal real estate photography package for your needs.
- Why are real estate photography packages important for real estate agents?
- What services are included in the packages offered by visualista.ch?
- What do the packages cost and which one is suitable for you?
- What advantages do the visualista.ch packages offer?
- Which package is suitable for your property?
- Which mistakes should you avoid when selecting a package?
- When is it worthwhile to upgrade to a higher package?
Why are real estate photography packages important for real estate agents?
Real estate photography packages provide you, as an agent, with a range of services to support your real estate marketing. The packages include complementary services and thus offer ideal solutions to meet different requirements. With the help of add-on options, you can customize the packages to suit your individual needs.

The range of various real estate photography packages offers you two essential advantages:
- Time savings: You don’t have to painstakingly choose which services complement each other; instead, you receive a tailor-made package with services that together provide many advantages.
- Cost efficiency: Compared to booking services individually, you save money by booking packages – with providers like Visualista, several hundred francs.
The packages from Visualista.ch are designed to deliver the greatest added value to your real estate marketing. The clear and transparent presentation shows you at a glance which real estate photography services are included and what costs apply. This way, you get a clear overview and have the opportunity to effectively plan your marketing budget.
Which services are included in the packages offered by Visualista.ch?
At Visualista.ch, we want to make your decision easier by offering bundled packages. You will find the following three packages in our real estate photography offering:
- Standard: Professional photos, 360° virtual reality tour, or drone footage.
- Gold: Professional photos, a 360° virtual reality tour, and drone footage.
- Platinum: Professional photos, a 360° virtual reality tour, drone footage, and a real estate video including drone sequences.
The real estate photography packages include different services that cater to various needs. Depending on the desired marketing mix and the type of property, the Standard, Gold, or Platinum package may be better suited.
The pricing is designed for two different project sizes: one for an apartment and one for a house. Some additional services are always included. This includes professional editing by our experts – even minor retouches are done free of charge. Additionally, the packages include 6 months of Matterport hosting for the virtual reality tours.
How much do the packages cost and which one is right for you?
The costs of Visualista’s real estate photography packages vary depending on the package and property size – the lower price limit applies to an apartment, while the higher one applies to a house
- Standard: CHF 499–599
- Gold: CHF 699–899
- Platinum: CHF 1099–1499
To choose the right package, you should clarify the services or results you desire as well as your budget. How much have you allocated in your marketing budget for a real estate photographer? Try to find a solution that not only fits your price range but also covers all the essential services you want for marketing your properties.

When choosing a real estate photography package, also consider the requirements arising from the type of your property. For a smaller rental apartment in the lower or mid-price segment, the Standard package might be sufficient. To market luxury properties in a high-quality manner, it is better to choose the Platinum package with a wider range of presentation methods.
What advantages do the Visualista.ch packages offer?
Using high-quality real estate photography, impressive videos, and innovative features such as virtual tours, you can capture the attention of potential clients. In the following ways, the Visualista packages support you in presenting your properties for sale and rent in an appealing manner:
- Professional presentation of your properties.
- Versatile presentation of the property through the use of various media (e.g., photos and a virtual tour).
- Optimally complementary services ensure the greatest added value for your marketing
- Individual customization is possible through the addition of add-ons.
Our real estate photography packages are designed to support you in marketing various properties. The time savings for agents through professional real estate photography is enormous. In addition to high-quality photos, a property listing can be enhanced with drone footage and impressive videos. With this mix of media, you set yourself apart from the competition and enjoy a clear competitive advantage. Studies also confirm this: Listings with aerial shots sell up to 68% faster, and listings with videos receive 403% more inquiries than those without.
Visualista clearly communicates what you receive and the prices that apply to real estate photography. While other real estate photography packages often do not clearly specify which services are included, with Visualista you can see everything at a glance. This clear package structure makes planning easier for you and enables effective cost control.
Which package best suits your property?
To help you decide on the right package, we would like to share our recommendations with you. After all, we have created all our packages with specific types of projects in mind:
- The Standard package is ideal for smaller apartments. Professional photos combined with a virtual tour allow you to present an apartment for rent or for sale convincingly. For a small house with a garden, you should ideally choose the combination of real estate photos and drone footage.
- With the Gold package, family homes can be showcased in a particularly impressive manner. The mix of images, virtual reality tours, and drone footage provides a comprehensive overview of houses with or without a garden.
- The Platinum package is ideal for marketing luxury properties. While real estate photos, virtual tours, and drone footage provide an excellent overview of the house, its property, and its location, real estate videos with drone sequences are an efficient marketing tool for a variety of channels.
In general, the higher the quality and price of the property, the more worthwhile special alternatives such as real estate videos and drone footage become. The Platinum package best meets these requirements and includes the essential services to convincingly market luxury properties.

To choose the right package, you should also consider your target audience. While tenants are often satisfied with a more streamlined presentation, potential buyers might require more detailed depictions of the property to be convinced.
Which mistakes should you avoid when selecting a package?
To receive the appropriate real estate photography services, you should clarify what results you expect. A typical mistake is choosing a package that’s too small solely because of its lower price, only to end up not receiving all the desired services. In this case, you’ll need to add extra services later on, and you’ll end up spending more money than if you had chosen the appropriate real estate photography package right from the start.
Also consider that additional services such as drone footage provide enormous added value for your marketing. This sets your property presentation apart from competing offers, which can give you a competitive edge. Our packages, which already include this service, are therefore particularly valuable for your property marketing.
To choose the right partner with the appropriate packages, you should not only look at the prices of the real estate photographers but, most importantly, check their quality. References and reviews as well as sample photos are crucial factors in making a well-informed decision. To make selecting a real estate photographer for agents easier, you can find a guide on the subject in our blog.

When is it worth upgrading to a higher package?
Upgrading from a Standard package to one of our more comprehensive packages is especially worthwhile when you realize that you desire a more versatile real estate presentation. Particularly for large or high-end properties, we recommend at least the Gold package, or even better, the Platinum package.
To stand out from the competition, you need a compelling property exposé that captures the attention of potential buyers and tenants. Impressive real estate videos and drone footage are valuable tools for this. Videos and reels succeed in evoking emotions, while aerial shots not only impress but also provide an overview of the property, the land, and its location. All of this can help leave a lasting impression on potential buyers and tenants and boost your property marketing.
Take control of your sales success: discover Visualista now and find the perfect real estate photography package for your efficient property marketing!